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Insights into Handmade Craft Buyers – Research by IIM Raipur MBA Students

Insights into Handmade Craft Buyers – Research by IIM Raipur MBA Students

By Amit

IIM Raipur research with Mon Ami Foundation shows handmade craft buyers value artisan stories, authenticity, and sustainability. Trusted spaces, fair pricing, and personal connection drive purchases.
06.02.26 04:38 PM - Comment(s)
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